The Morfium Couture Label >> You Must Know

by Najaam Lee

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Morfium Couture

I am in awe of this deep, mystic intense of light and dark, history and futuristic, past memories of Queen Elizabeth, right before entering the Golden Age. I came across this piece on Fashionising.com. This is what Magdalena Kapuscinska said:

Morfium is a noteworthy fashion label expressing its creative concept of progressive design through numerous visual arts and media like photography, theatre, movies and music sources. Morfium as the name of the brand also has a rich explanation starting from the mythological Morpheas, the messenger appearing in the dreams as well as a variety of inspirations taken from Balkan traditions.

The latest collection of Morfium Couture is named after and simultaneously inspired by "Metropolis", the science fiction masterpiece about urban dystopia. The movie was a truly futuristic indicator directed by German expressionist Fritz Lang in 1927. The ad campaign captured in the lens of talented photographer Dusan Jaukovic explores explicit and cutting edge designs rendering the movie convention in high fashion mode.

Following the sci-fi tendencies the creative team of Morfium portray their artistic concept of Metropolis through the mixture of mythology and futuristic fascinations. The designs resemble regal gowns of sea queens and other mythological tales. Theatrical impact is combined with golden embellishments, ruffle collars and crown-like headpieces creating a dramatic look. The Team:

For more about the designer visit morfium.net.

Photo reference: Fashionising

The Team:

Morfium Couture 'Metropolis' collection campaign

Models: Dusica Savic, Vasilisa Roganovic

Makeup: Aleksandar Djikic

Stylist: Jelena Malesevic

Photographer: Dusan Jaukovic

morfium.net

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